You are out for dinner at your favourite restaurant, enjoying that steak you have been craving since you made the reservation last week. As you finish your meal and pay the bill you head for the exit. Upon walking out you run into an old colleague from a previous job and stop and chit-chat for a few moments. While in conversation you ask him what he is doing for work these days and he tells you that he is CEO of a major branding company. You had no idea that this old contact had made such strides, the exact strides in which could benefit your business if a business relationship was made. As the conversation begins to conclude he is called to his table and you can’t leave without giving him your information. The perfect opportunity to hand him your BUSINESS CARD and shake his hand. Connection made…a business card connection! Read More
Today’s lesson for our customers is to educate on some of the more common printing terms in our industry. Each letter in this alphabet represents something meaningful to the work we do. It could be one of our products or services, a method of printing or even the name of our shop cat! Class is in session.